$hare This

Scriptwriter Katja Meier participated in a program that gave women over 40 an opportunity to pitch their work. TV producers were interested, but they wanted a change: Make the female protagonist 20 years younger.

Why? They didn’t believe women over 50 comprised a “valid audience.” But Meier knows we do—so she formed her own company, raised money, and shot the pilot.

Now $hare is available to watch on a platform that lets creators sell their content directly to viewers. With enough paid viewers (and donations), she’ll be able to produce the whole series.

Want to help? Watch $hare here.

(Photo: Zenka Films)